HTML Print Format - Display Item Image

How do I display an item image in a custom HTML print format. This code just displays the path to the image file but does not display the image:

        <td style=" padding: 0px 6px 0px 6px !important;"><div class="value">{{ item.image or ""}}</div></td>

How do I display the image? Appreciate your help.

Thanks

Jay

Needs to be on a <img> tag

<img src="{{ item.image }}"/>

Hi william, i am trying to pull item image in my custom html, instead it fetches the image directory. any way around?
Regards
Brian