Need to manage a single customer against multiple Leads or Opportunity
Here my usecase is to prevent customer duplication in our customer database. Because while we create Sales Order on that time only we need customer data.
Scenario 1
Lead A entering CRM ,converted into Opportunity and Quotation has given Lead A accepted Quotation .
Sales Order to be created from Quotation,at the time we need customer to be mapped so we create customer from Lead or Opportunity.
Sales have been initiated for the Customer A.
Scenario 2
Lead with same details as Customer A enters CRM with a different name from a Facebook ads.Now the same flow will continue
Lead->Opportunity->Quotation->Sales Order
This time while we create Sales Order we need to create a new customer for this lead with the same contact details(But the customer already exists for the contact)
I don’t think there is an out of the box solve today this. By default, only 1 customer can be created from a lead.
Why do you want to link multiple leads to a single customer? If a customer is already created, you can always add additional details for the same customer and create sales orders?