It seems that WooCommerce integration for ecommerce is a way to go, which I support.
However, currently whilst ERPNext does support multi company, it does not support multi WooCommerce integrations.
If a group company has multiple brands each with a separate site then multi WooCommerce integration is essential to make this a reality.
What I would like to understand, as it was not clear from the thread mentioned earlier, is what are the plans and progress made in this area (multi woo <> multi co).
Good Idea. I have multiple companies in a group. Each has their own woocommerce sales along with social media to be logged in CRM. For each domain is a different company. This is the only reason I chose ERPNext among other choices I looked at. Akaunting seems to have this functionality.