Why Emails sent via Newsletter End Up in PROMOTIONS TAB of Gmail?

Whenever I send Emails using ERPNEXT Newsletter ALL the emails End Up in PROMOTIONS TAB of Gmail instead of INBOX tab.

Is there any way to land your email in the INBOX and not in PROMOTIONS TAB using Newsletter ? (I want to send images also)

That is standard behavior of Gmail. The same happens if you use Mailchimp, Constant Contact, Aweber, and any other newsletter service.

To deal with this, do some reading on how to get emails into Primary

and more…there are literally hundreds of blogs on this topic.